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MERISSEL BLOG

SEO for AI (GEO) Blog

Strategies, cases, and news so your brand appears in AI responses. Written by specialists, for teams that want to get ahead.

Entity Authority: How to Build Brand Presence in Knowledge Graphs
FEATURED GEO

Entity Authority: How to Build Brand Presence in Knowledge Graphs

An entity is anything that Google can uniquely identify: a brand, a person, a place, or a concept. The Knowledge Graph is...

Joselyn 3 min
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All GEOSEO
How Many Times Does ChatGPT Cite You? How to Measure Your Share of Voice in AI Search Engines
GEO

How Many Times Does ChatGPT Cite You? How to Measure Your Share of Voice in AI Search Engines

Your position on Google no longer tells you whether buyers find your brand when they ask an AI....

Joselyn · 3 min
llms.txt and JSON-LD: The Technical Infrastructure Your Website Needs to Be “Read” by AI
GEO

llms.txt and JSON-LD: The Technical Infrastructure Your Website Needs to Be “Read” by AI

You can have the best content in your industry and still be invisible to AI. Before talking about...

Joselyn · 3 min
E-E-A-T 2.0: What You Need to Show for Google and AI to Trust Your Content
GEO

E-E-A-T 2.0: What You Need to Show for Google and AI to Trust Your Content

The May 2026 Core Update, confirmed by Google on the 21st of that month, did not introduce a...

Joselyn · 3 min
Paragraph-Level GEO: How to Rewrite Your Website So ChatGPT, Claude, and Perplexity Cite You
GEO

Paragraph-Level GEO: How to Rewrite Your Website So ChatGPT, Claude, and Perplexity Cite You

For years, the smallest unit of optimization was the entire page: a title, a meta description, and headings...

Joselyn · 3 min
AI Overviews Now Cover 48% of Searches: What Changes for Your Content in 2026
GEO

AI Overviews Now Cover 48% of Searches: What Changes for Your Content in 2026

“What is the best billing software for a small business?”, “explain the difference between these two services before...

Joselyn · 6 min
GEO for Local Businesses: Get AI to Recommend You for “Near Me” Searches
GEO

GEO for Local Businesses: Get AI to Recommend You for “Near Me” Searches

“What is the best Italian restaurant near me?”, “recommend a dental clinic in my area with good reviews”,...

Joselyn · 5 min
How to Appear in Google AI Overviews
GEO

How to Appear in Google AI Overviews

Google AI Overviews (formerly known as SGE, Search Generative Experience) is, for most brands, the most immediately impactful...

Joselyn · 5 min
How to Rank Your Brand on Perplexity
GEO

How to Rank Your Brand on Perplexity

Of all generative AI engines, Perplexity is the one that best represents the immediate future of search: every...

Joselyn · 5 min
How to Appear in ChatGPT Responses
GEO

How to Appear in ChatGPT Responses

ChatGPT is by far the most widely used AI assistant in the world. Hundreds of millions of people...

Joselyn · 5 min
SEO vs. GEO vs. AEO: Key Differences and How They Work Together
GEO

SEO vs. GEO vs. AEO: Key Differences and How They Work Together

If you’ve been following the world of digital marketing for a while, you’ve probably come across three acronyms...

Joselyn · 6 min
What Is GEO (Generative Engine Optimization)? A Complete Guide to Ranking Your Brand in AI
GEO

What Is GEO (Generative Engine Optimization)? A Complete Guide to Ranking Your Brand in AI

Just a couple of years ago, the question was «what position do you rank in on Google?». Today,...

Joselyn · 7 min
Does Your Brand Appear in ChatGPT? How to Measure Your Visibility in AI Search Engines and Start Appearing in the Answers Your Customers See
GEO

Does Your Brand Appear in ChatGPT? How to Measure Your Visibility in AI Search Engines and Start Appearing in the Answers Your Customers See

Esteban has spent eight years building a boutique personal finance consulting firm. A well-known brand in his category,...

Joselyn · 12 min

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